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Social Media for Kids This panel discussion will explore ideas, challenges, and opportunities for creating online social networks aimed at younger audiences. Planned topics: Kid development, user experience and user testing, friending and bullying online; and other kid specific issues. Moderator: Cynthia Closkey helps businesspeople get the most out of the Internet. She is president of Big Big Design, a web communication firm based in Butler, PA. Her company designs and builds websites, creates and implements online strategies, creates engaging and effective user experiences, and works with companies to integrate online and offline marketing and communications. In 2010 Cindy has been honored as an influential Woman in Media by the Women and Girls Foundation of Southwest Pennsylvania. Panelists: Rebecca Gaynier is the founder of iTwixie, the premiere social network for tween girls. A graduate from the University of Michigan, she worked in NYC for nearly 10 years, at some of the world’s biggest advertising agencies, with some of the world’s most iconic kid brands, like Oreo and LEGO. Three of her four children are verifiable tween girls, who love to play with and wrestle their little brother. Rebecca dreams of the day when a girl can climb a tree, dance ballet and program her robot, and feel fabulous about it all. That day is coming. Girls really can do anything. You go girls! Rebecca is active in her kids’ schools, has coached in the Girls on the Run program, and has run 4 marathons. She loves to read, has written 7 children’s books that she dreams of publishing, and writes her own blog, arunningmom.com. Heather Mallak is Web Curator for Girls, Math & Science Partnership, a program of the Carnegie Science Center. Girls, Math & Science Partnership’s mission is to engage, educate, and embrace girls as architects of change. Heather came to GMSP from WizzardMedia where she worked with prominent podcasters from across the world. Heather has degrees in Visual Communica...
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