Value, Engagement and Trust in the Era of Social MediaThe Paley Center For Media - Value, Engagement and Trust in the Era of Social Entertainment GAIL BECKER President, Western Region and Chairman, Canada and Latin America, Edelman What happens to the perceived value of entertainment when it can be consumed in so many different ways and across so many different platforms? How should entertainment content providers engage with and earn the trust of their consumers? Please join us for a discussion on these topics and many others facing the industry.  Gail will present the findings of Edelmans annual Trust in the Era of Social Entertainment survey which will take a look at: Consumer behavior in the era of social entertainment How consumers value entertainment content across platforms and providers The influence of social media and the changing definition of entertainment The impact technology is having on engagement, distribution and privacy Consumer attitudes toward changing revenue models The presentation will be followed by a moderated panel discussion with: KIM MOSES Partner, Sander/Moses Productions Partner, SLAM Internet ROGER MINCHEFF SVP, Branded Entertainment for Digital Content Fox Filmed Entertainment ANDY MARKS General Manager MATTER, Edelman Sports & Entertainment Marketing LISA NAPOLI, Moderator Author Former Reporter for Marketplace, New York Times & MSNBC