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June 10, 2011
SAN BRUNO/HANOVER/PALO ALTO — YouTube, which has recently introduced its live streaming platform, will stream its first live commencement from Dartmouth College in Hanover, New ...
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June 09, 2011
ABC is the only television network with an App for episodes for the iPad.  Since the launch, the App has been downloaded two million times and 28 million episodes have been ...
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June 08, 2011
As part of the New York Times new paid subscription program, the paper is seeking greater "engagement" with readers, says Denise Warren, General Manager of the NYTimes.com in this interview with ...
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June 08, 2011
Yahoo has 26 Web original programs, and claims the most traffic for nine out of the top ten Web’s original shows. According to Yahoo Studios chief Anna Robertson, Yahoo is planning a "dramatic ...
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June 07, 2011
Adap.tv, the enormous online video ad marketplace, reports that the amount that advertisers pay for one thousand impressions (CMP) have risen an extraordinary 125 percent for premium content, ...
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June 07, 2011
PALO ALTO, Calif — In an effort to provide marketers with the tools to advertise effectively, the giant social network has created the "Facebook Studio." For an ...
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June 06, 2011
AdKeeper, the New York-based company which allows Web users to "keep" display ads for later viewing, has contracts in place to put its "button" on 27 percent ...
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June 06, 2011
Rebecca Paoletti, who was Yahoo’s head of video for North America, is readying a major young men's video site and content distribution play. The unnamed site is being developed by Legion ...
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June 06, 2011
The leading online video ad network*, Tremor Media, has been renamed Tremor Video as a means to amplify its business offering, says Jason Krebs, Chief Media Officer of Tremor in this interview ...
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June 05, 2011
My Movie Pitch is a program to solicit movie ideas in a sixty-second pitch, launched in conjunction with the Tribeca Film Festival in a program by American Express. The initiative got thousands ...
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June 03, 2011
TubeMogul, the San Francisco-based company known for providing video analytics to publishers, recently launched a demand side platform for advertisers to buy online video inventory in real time. ...
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June 02, 2011
The iPad has "truly become the fourth screen," says Daniel Heaf, Digital Director of the BBC Worldwide, in this interview with Beet.TV. He says that session time on the device matches the time ...
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June 02, 2011
Horizon Media, the largest independent media buying agency, is working with the Adap.tv to manage online video ad inventory around current and future pricing, says Mary Shirley, VP of Digital ...
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May 31, 2011
After years of development, with successes and failures, "Internet video is finally working," says Jim Lanzone, president of CBS Interactive, in this interview with Beet.TV. ...
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May 26, 2011
SeatGeek, the New York-based marketplace for premium tickets for sporting and entertainment events, is driving revenue for big publishers including Yahoo, The Wall Street Journal, The Daily News ...
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May 25, 2011
Although many marketers seek the viral hits, it’s not easy. Success can come from extraordinary creative like the Old Spice campaign, but most from strategic partnerships, says ...
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May 20, 2011
Launched just over a year ago, now with 1700 videos and millions of streams, TechCrunchTV is expanding with new programming, a state-of-the-art studio at the Aol headquarters in Manhattan and a ...
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May 16, 2011
French Maid TV, one of the Web’s first and most successful entertainment series, is coming back after a two-year haitus and will be featured on YouTube, part of the YouTube partnership program. ...
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May 10, 2011
Some 15-20 percent of Roku owners are cancelling their cable or satellite services agreement and are relying solely on a broadband connection to get their television programming, said company VP ...
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May 09, 2011
SAN BRUNO, CA - With the announcement of a presidential run by Newt Gingrich on Facebook and Twitter, the role of social media as the media of choice for politicians is rising.   ...
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